Case study -

Piramal Vaikunth’s Weekenders

Case Study

Piramal Vaikunth’s Weekenders

Case Study: Creating a Refreshing Experience for Piramal Vaikunth’s Weekenders

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The Challenge

Piramal Vaikunth, one of the most luxurious residential developments in Thane, wanted to create a relaxing and enriching weekend experience for its residents and guests. They were launching “Weekenders at Piramal,” a series of weekend wellness events—but needed the right partners to bring that vision to life.

Our Solution 

Universal Media stepped in to curate the wellness experience. For the first weekend, we provided

  • Certified yoga trainers
  • Sound bath therapy experts
  • Manifestation coaches and influencers

These experts led immersive sessions designed to relax the body and refresh the mind.

The Results
The event drew 50+ participants, including residents and special guests.

✅ Attendees reported feeling:

  • Relaxed
  • Energized
  • More connected to the community

✅ Piramal’s team was happy with the turnout and engagement.
✅ The program aligned perfectly with their luxury living brand.
✅ We were able to provide a high-quality, stress-free experience.

Key Takeaway

Weekenders at Piramal proved that wellness-based community events not only enhance resident satisfaction but also strengthen brand perception. Universal Media helped create a calm and memorable experience for everyone involved.

Looking to Host an Engaging Event?

Whether you’re launching a premium project or planning community activations, Universal Media can make it unforgettable. From influencers to full event setups—we’ve got it covered.

Our Expertise

Outdoor Advertising
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Indoor Advertising
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Transit Media
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Airport Advertising
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Metro Branding
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