Services

BTL Services - Newspaper Insertion

Newspaper Insert

Newspaper Insertion

Newspaper insertion is a cost-effective advertising option compared to placing similar-sized ads in leading newspapers. It allows brands to reach their target audience efficiently without overspending on high ad rates.

At Universal Media, we offer comprehensive newspaper insertion services across India, ensuring maximum reach and visibility for your brand. Our proven track record in delivering impactful results has made us a trusted name in print marketing, helping clients achieve better returns on investment.

Why Newspaper Insertion?

Newspaper insertion has many advantages over other forms of advertising:

Targeted Marketing

If you want to reach out to people living only in Bandra, Khar, or certain areas in Maharashtra, you can select that area’s pin code, and we shall deliver your insert/pamphlet/flyer to that particular area, along with the newspaper of your choice. Thus, potential clients and existing customers can be easily targeted by using demographics.

Reach

You can cover a locality with inserts in multiple newspapers, resulting in huge cost savings compared to advertising in all these newspapers. For eg if the city is Mumbai, you could select Newspaper insertion anywhere in India from Mumbai to Chennai and even target a specific locality within the city.

Size & Quality

  • Full colored newspaper inserts
  • With the best quality paper
  • With the desired printing quality
  • And custom size

As per your requirement.

Research and Experiment

This method of advertising will always help you experiment in a smaller & local area before doing a mega launch. You can use different offers in different areas and see which one works better

Get Noticed

Your standalone insert always has a higher chance of getting noticed compared to the hundreds of ads in the newspaper. Our Pamphlet designs will grab the attention of your target audience.

How do we work?

We distribute your promotional and marketing flyers along with the daily newspapers, where it is delivered according to readership demographics (English, Hindi, Urdu, Tamil, Marathi, etc.), or location-wise.

  • We do printing as well as the insertion in the newspaper.
  • We can design your ad or creative if required.
  • The printing activity usually takes 4-5 days, depending on the volume, and insertions are done on the morning of the activity.
  • The insertion activity is done at the newspaper depots, under our supervision.
  • We provide you with the proof of delivery in the form of pictures of the activity. You can also be present when the inserts are being inserted in the newspaper on the day of the activity.

Pamphlet & Leaflet insert, distribution services in India

We distribute all over India and have networks in the following States and Cities (Insert State-Insert City)

Use our Newspaper insert service for high ROI

Newspaper inserts are single-sheet ads placed in the middle of a newspaper with ads of different companies advertising their products to get customers and generate ROI.

  • Newspaper inserts have a broad reach and cost-effectiveness
  • Targeting customers becomes easy as your brand reaches every home with fewer efforts and has a lasting impact on the customers.

However, before you do that, you need to understand the different ways of generating ROI by directing your hard-earned money in different channels of marketing.